Seritas: Webcontent That Works For You. Specializing in web and marketing design and SEO for auto dealers and sales organizations

SEO Tip: Have a site map.

It can take months - if ever - for Google and other search engines to crawl your entire website, especially if it's new and more if it features dynamic content like vehicle searches.

Having a thorough site map helps the search engines navigate your site faster, and your site will be indexed more effectively.

The Seritas Webcontent System automatically builds a site map once a week for every website in the system, so the content is always fresh. Included with every site is Google Analytics and Webmaster Tools!

SEO TIP: Use Descriptive Text Links

A Google search for "Click Here" returns more than 1.7 billion results. When you want your customers to click, do you want your links to get lost? NO! Google places a lot of importance to links, so make them descriptive, and include your search terms.

For instance: instead or writing

For more information about optimizing your website for search engines, click here

Say instead

Read more about optimizing your website for search engines!

SEO TIP: Make Effective Use Of Your Page Title

Google likes variety, and one really good way to make sure it gets that is to make every page title on your site unique!

The page title is up in the upper left hand corner of your browser, and it's the text your customers see when they bookmark your site. Building a proper title also helps potential customers find your site using Google, Yahoo!, and other search engines.

Start your page title by listing what you want to be found for. In our case, that's Web Design and Marketing. We follow that up with our selected industries - auto dealers and other sales organizations. We offer our services all over the country, so we don't include the city and state; however, if you do business locally, put that info in your title! And unless yours is a household name, your company name shouldn't come first, unless that's what people search by.

Contact Us By Phone or Fax

Phone: 816-792-5900  (M-F 8:00am-5:30pm CST)

Fax: 816-781-4166